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CAFF

Giving solar energy a friendly face since 2019.

Meet the rest of the Team

Tavit Geudelekian, festival director
Eli Windover, editor in chief
Patrick McCormack, creative director
Madeline Hammer, a little of everything
Eli Scheer, art director
Duane Peterson III, curation, editing, motion
Yussef Cole, additional motion work

With Extra input from

Jake Elliott, Marlaina Hunter, Tom Berry, Adam Deen, Ian Lund, and many more.

CAFF Website Dev

Gabi Robbins

 

The Climate Action Film Festival

Every once in awhile a project comes along that you get to completely throw yourself into. The kind where you careen around with reckless abandon, trying to dredge up all the best bits you didn’t know were inside you because you believe in the project. That, for me, has been five years of conceiving and bringing to life the first film festival focus on climate action.

While this was a project of the SunCommon marketing team, we strove always to make it the most authentic experience possible for our audiences both in-person as well as across the globe to gather around stories of people putting in the work to take action against the climate crisis. We launched the first one just a few weeks before COVID-19 hit, followed it up with a couple years of virtual only screenings, and returned in person to a hybrid model in 2023, sharing short films, raising thousands of dollars for partner orgs, and raising awareness of this issue near and dear to all of our hearts.

 
 

 
 

In year one, the challenge was to create a brand from scratch. We didn’t necessarily know it at the time but this would become the umbrella brand, under which every year would get its own unique look and feel tied, roughly, to thematic arcs in each batch of film selections. The festival needed to have its own identity but it also needed to serve its core purpose of brand awareness for SunCommon so threading that needle offered the guardrails of color palette but left the door wide open for me to play with type, shapes, styles, and aesthetics. Pretty dreamy, tbh.