Northfield Savings Bank

When Northfield Savings Bank needed to start fresh, they came to our team at HMC Advertising. A tremendous amount of research and planning and design went into getting it off the ground, but when it came time to start rolling out the brand, it was "all hands on deck". Below is an assortment of some of my favorite pieces I worked on for them as we worked our way through replacing the entirety of their materials. Designing a credit card that's in thousands of wallets and hands everyday isn't something I thought I would ever tackle, but heck if I'm not happy I got the chance.